New Series With NeNe Leakes and Kim Zolciak Biermann Road Tripping Across The Country In “NeNe and Kim: Road to Riches”
NEW YORK, NY – March 30, 2015 – Committed to high-quality programming, Bravo Media unveils a diversified slate of ten new and four returning series making a total of over 40 original series focusing on the network’s passion points of food, fashion, beauty, design and pop culture. With fresh formats, exotic locales and more larger than life Bravolebrities, new greenlights include “NeNe and Kim: The Road to Riches” “Après Ski,” “Fit Club,” “My Fab 40th,” “Mother Funders,” “Tour Group” and “Recipe for Deception,” as well as expanding popular franchises with “Below Deck Mediterranean,” “Ladies of Dallas” and “Married to Medicine Houston.” As part of NBCUniversal Lifestyle Networks, the announcements were made today at the Bravo, Esquire Network and Oxygen Media Upfront Press Presentation.
In addition, the network confirms new season orders for some of its most talked-about series such as “Ladies of London” season two, “Don’t Be Tardy…” season four, “Million Dollar ListingLos Angeles” season eight and “Manzo’d with Children” season two. Last year, Bravo entered the scripted arena with the premiere of “Girlfriends’ Guide to Divorce” from Universal Cable Productions (UCP), which was recently picked up for a second season. The network will continue this trajectory in 2015 with the premiere of its first half-hour comedy series, “Odd Mom Out,”premiering with back-to-back episodes on Monday, June 8 at 10pm ET/PT.
“Bravo continues to super-serve the most educated, affluent, engaged and loyal audience with our original content on all platforms,” said Frances Berwick, President, Lifestyle Networks, NBCUniversal Cable Entertainment. “We are excited to launch these new unscripted and scripted series and believe the new slate will deliver the same high-quality and viewing benefits, but with a broader lens to drive even more ‘affluencers’ to view as well as engage socially.”
Bravo continues to be a Top 10 ad-supported cable entertainment network among P18-49 and P25-54 and maintains the #1 ranking for the most engaged, educated and affluent viewers for P18-49 in prime. Driven by its quality programming, Bravo has the most loyal P18-49 audience in cable entertainment, translating to one of the most effective environments for advertisers. Bravo ranked as the #1 network across all of television in 2014 for brand opinion lift from in-program placements, as well as the #1 network on television for viewers who like traditional ads and #2 for brand opinion lift from custom vignettes. The network also ranks among the top five most social cable reality networks, according to Nielsen.
“Regardless of the platform, Bravo continues to be at the forefront of innovative media opportunities to integrate our partners’ marketing messages and engage this highly influential audience,” said Laura Molen, Executive Vice President, Lifestyle Advertising Sales Group, NBCUniversal. “There is truly no other place to reach this uniquely young, affluent and social audience at such scale.”
NEW SERIES FROM TRUE ENTERTAINMENT
Produced by True Entertainment with Steven Weinstock, Glenda Hersh, Lauren Eskelin, Jen Morton and Leola Westbrook as Executive Producers. Meet the ambitious suburban ladies of Locust Grove, Georgia’s Parent-Teacher Organization. These moms are a real class act, parlaying their executive room experience to run the local PTO and raise thousands of dollars for the town’s local Elementary school. Full of teachable moments, they give new meaning to “getting schooled.”
“NeNe and Kim: The Road to Riches” (working title)
Produced by True Entertainment with Steven Weinstock, Glenda Hersh and Lauren Eskelin along with NeNe Leakes and Kim Zolciak Biermann serving as Executive Producers.
Atlanta’s “most driven” housewives— NeNe Leakes and Kim Zolciak Biermann— drive out of their comfort zones and across the country to discover America on a one-of-a-kind adventure. The road to LA may be paved with good intentions, but that doesn’t mean they won’t occasionally drive each other crazy.
About Bravo Media
Bravo Media is the premiere lifestyle and entertainment brand that drives the cultural conversation around its high-quality, interactive original content that focuses on the network’s passion points of food, fashion, beauty, design, digital and pop culture. The network’s diversified slate includes Bravo’s first scripted series “Girlfriends’ Guide to Divorce,” upcoming comedy “Odd Mom Out,” and unscripted favorites such as Emmy award-winning “Top Chef,” “Vanderpump Rules,” “Below Deck,” “Thicker Than Water” and the popular “Million Dollar Listing” and “The Real Housewives” franchises as well as the only live late-night talk show, “Watch What Happens Live.” Available in 92 million homes, Bravo is a program service of NBCUniversal Cable Entertainment, a division of NBCUniversal, one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Bravo has been an NBCUniversal cable network since December 2002 and first launched in December 1980.